Year Round Wedding Venue including Summer!
251 to 300 guests
Holds ceremonies and receptions
AWARD WINNER (13X)
Thanks to recommendations from couples on The Knot
Discover a new level of service and style at the New Jersey Shore.
Framed by windswept sand dunes, Atlantic Ocean views and classic, Nantucket-coastal-inspired architecture, ICONA Avalon is a beach wedding venue beyond compare. Brilliant white interiors, splashes of nautical blue and a design that bring the light and beauty of the outdoors in come together to create a truly alluring destination for a celebration. Whether you envision a barefoot wedding ceremony right on the sand or a more formal setting to exchange your vows, ICONA Avalon has the perfect venue for the wedding of your dreams set to the sound of the rolling surf.
ICONA Avalon's dedicated team will work with you to ensure that every detail, from customized menus to specialty cocktails, is the perfect representation of you and your significant other’s unique love for one another.
We are happy to host your bachelorette party, rehearsal dinner, ceremony, reception, post-bridal brunch & more!
All ICONA wedding packages include:
Beachfront Venue
On-site Ceremony
Private Cocktail Hour
Premium Open Bar
Choice of: Plated, Stationed, Cocktail, Family Style, or Buffet Reception
Chef Created, Couples Inspired Menus
Classic Wedding Cake
Overnight Accommodations For Couple
Room Block for Guests
Preferred Vendor Recommendations
Floor Planning Software
Private Tasting with Chef
Valet Parking Available
Contact us today at 609.967.2113 or avalonweddings@icona.com
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Pricing details
Starting prices
Reception:
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Ceremony:
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Bar services:
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Catering:
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Starting prices don't include service fees, taxes, gratuity, and rental fees. Guest count and seasonality may also affect prices.
Amenities + details
Amenities
Ceremony Area
Covered Outdoors Space
Dressing Room
Handicap Accessible
Indoor Event Space
Liability Insurance
On-Site Accommodations
Outdoor Event Space
Reception Area
Wireless Internet
Ceremony Types
Civil Union
Commitment Ceremony
Elopement
Interfaith Ceremony
Non-Religious Ceremony
Religious Ceremony
Second Wedding
Vow Renewal Ceremony
Guest Capacity
Up to 300
Settings
Ballroom
Beach
Waterfront
Cruise
Hotel
Restaurant
Venue Service Offerings
Bar & Drinks
Destination Weddings
Food & Catering
Planning
Awards and Affiliations
Any questions?
Availability
Reviews
4.9
out of 5.0219 reviews
Your trust is our goal. Our community relies on honest reviews to help you make those big decisions with ease.
Review Summary
This AI-generated summary is a snapshot of this vendor's ratings and feedback.
Icona Avalon is highly praised as a dream wedding venue with exceptional coordinators, particularly Courtney and Kait, who are described as attentive, detail-oriented, and making the planning process stress-free. The stunning beachfront location, beautiful views, and exceptional service were highlighted by multiple reviewers. Guests were impressed with the service, food, and accommodations, with special mentions for the staff's professionalism, helpfulness, and organization. The seamless execution of weddings, accommodating staff, and overall experience make Icona Avalon a highly recommended choice for couples looking for a magical wedding setting.Review photos
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Colleen D
5.0
3/26/2025
I had a March wedding at the Icona Avalon. I can’t say enough great things about the venue. Most importantly the coordinators Kait and Courtney were AMAZING! They made the planning process so seamless, they answered every question i had so quickly and efficiently. They helped so much on the day of i can’t thank them enough!! Everyone was raving about the venue from the food to the service, and how beautiful everything was. We had our ceremony on the beach and it was truly magical!!! I can’t recommend enough!!
Haley B
5.0
12/31/2024
We got married at the Icona Avalon in Nov 2024 and it was truly the best day of our lives! We had our ceremony in the Veranda Room and reception in the Seaglass Ballroom. The beach front location of the Icona makes for beautiful golden hour photos. The ocean front suite is perfect for your bridal party to get ready in. It was magical to wake up to the sunrise over the ocean on our wedding day and escape to the balcony for some ocean air.
The team at the Icona Avalon is absolutely amazing!
Our main point of contact throughout planning was Courtney, she always made herself available and was so helpful when answering my questions. On the day of, Courtney, Kaitlyn and Emily were there to help coordinate everything for our day. They are all so kind, wonderful and professional. As a bride, I knew I was in good hands and had nothing to worry about on the day of!
In addition, everyone on staff at the Icona is extremely helpful and friendly. Service is exceptional from all staff. Guests who stayed on site had nothing but wonderful things to say.
Any questions?
Nicole B
5.0
10/19/2024
Our wedding at this Icona Avalon was an absolute dream come true! From the breathtaking views to the exceptional service, every detail exceeded our expectations.
Courtney & Kait were amazing during the entire planning process. From our first meeting, they made wedding planning feel easy and enjoyable. They were attentive, detail-oriented, and went out of their way to accommodate all of our requests. Communication was great and they made sure I was stress-free leading up to the big day.
On the day itself, Courtney & Kait had everything perfectly handled so I didn’t have to worry about a thing, allowing us to fully enjoy our wedding. Our server Jules was also incredible and made sure my husband & I were able to eat not only our dinner meals, but she also went out of her way and had a plate of appetizers from cocktail hour for us at our table right when our reception started. Every detail we envisioned came to life, and Courtney & Kait worked seamlessly with our vendors to ensure everything went as planned.
If you’re looking for a stunning beachfront venue with coordinators who go above and beyond, this is the place! We couldn’t have asked for a more perfect setting or better team than Courtney & Kait to bring our special day to life. Highly recommend Icona Avalon and their incredible team!!
Tori R
5.0
6/10/2024
I had the ULTIMATE pleasure of working with Courtney, Kait, and the ICONA Avalon events team throughout my clients wedding planning process and wedding day, (wedding day on June 8th, 2024,) and to say that I was overly impressed with the organization, skill, and process is an understatement!
As a destination wedding planner and designer, a venue that is efficient in all areas is extremely rare to find. From day one, the communication that Courtney and Kait provided was a breath of fresh air, as they were always available for any quick questions and very easy to reach, (which is crucial,) as my clients had a lot of moving parts within their design, wedding day, and vendor team. I really enjoyed how Courtney and Kait took the initiative to schedule calls with the clients and myself leading up to wedding day to ensure that all tasks were being followed and all questions were being answered, (as I typically schedule these meetings,) but it was SO nice to learn that this was part of their process- a small detail that many venues lack doing and did not go unnoticed on my end! Nothing fell through the cracks because of the planning step!
On wedding day, Courtney and Kait were hard working, caring, and always in sight. The two were available at all times and flexible with any requests. Courtney and Kait assisted with a speedy yet efficient setup and tear down!
A special shout out to Tammy and the servers at ICONA Avalon! The leadership that Tammy gives to her team is unmatched, as the servers knew what to do and when at all times of the day. The setup went without a hitch! Tammy and her team were extremely flexible with any requests and I truly can't thank them enough for their teamwork and collaboration. Dinner service corresponded to our projected timeline perfectly, (something that other venues really lack taking seriously,) and I was blown away with how efficient the evening went. Most importantly, the servers all had smiling faces and were attentive and kind to the couple and guests.
A grateful shout out to the front desk team as my check-in and check out was seamless and my room was beautiful. Housekeeping was efficient as they kepy my room clean and tidy.
I really can't say enough about Courtney, Kait, Tammy, and the ICONA Avalon events and hotel teams and I am forever grateful that our paths crossed. I will recommend this venue to anyone and everyone, and I hope to be back to work together again very soon! THANK YOU FOR EVERYTHING, Icona AVALON, you are truly one of a kind!
Tori from La EVENTOR
Juliette M
5.0
5/16/2024
My husband and I had our wedding at the Icona and it was the most amazing experience that we could have ever asked for! The coordinators, Courtney and Kait, were on it! They were very communicative, organized, helpful and kind! They took our vision for the day and ran with it. Our wedding day was an absolute dream and more than we could have ever asked for! We would give our coordinators, the hotel, and everyone involved from the receptionist to the servers and bartenders a 5 star review! The guests even raved about the food and the stay as the rooms were large, clean, and had a kitchenette!
Thank you everyone at Icona for truly being amazing!
Bryce D
5.0
3/15/2024
We recently began the wedding planning process at ICONA Avalon, and we couldn't be more impressed with the exceptional service provided by Kait and Courtney. From the moment my partner and I walked in, we were met with genuine warmth and professionalism that immediately made us feel at home.
Despite just beginning the process, Kait and Courtney have already demonstrated a remarkable level of expertise and dedication. They have been incredibly responsive to our questions and concerns, offering valuable guidance and insights every step of the way. My partner is a wedding hairstylist, and after working with several different venues, he knows when one is special. The ICONA Avalon, and especially Kait and Courtney, are so special.
We have no doubt that with Kait and Courtney's expertise and support, our wedding day at ICONA Avalon will be nothing short of magical. Their professionalism, kindness, and genuine commitment to their clients are beyond commendable, and we feel incredibly fortunate to have them guiding us through this process.
If you're considering planning your wedding at ICONA Avalon, we wholeheartedly recommend working with Kait and Courtney. They are an invaluable asset to the team and will undoubtedly make your wedding planning experience a joy from start to finish.
Thank you, Kait and Courtney, for your outstanding service and for making the beginning of our wedding planning journey so delightful. We can't wait to see all that we will accomplish together!
Warmest regards,
Bryce & Hector
Kim A
5.0
3/12/2024
Our daughter had her wedding at ICONA Avalon in the Fall of 2023. Courtney, Kait and Alyssa were so easy to work with. On the wedding day, Courtney and Kait were there for every step of the day. The venue was a perfect fit for us and everything my daughter was looking for in a wedding venue. From the Welcome Party at the Beach Bar, Wedding and Cocktail Hour in the Veranda Room, reception in the Seaglass Ballroom to the After Party at the Brew Pub! Also, the Veranda room has a louvered ceiling and we chose to have it open during the Cocktail hour. It was perfect!
If you are looking for a venue with all options on site at the beautiful beaches in Avalon, ICONA Avalon is the perfect choice!
Michelle C
5.0
3/12/2024
Everything was so perfect on our wedding day and that’s because we picked the best venue to get married at. We had such a specific vision of having a neutral beach wedding aesthetic and this was a perfect location. The food was amazing from start to finish and service was great. The team was even better and so professional, especially, Courtney and Kaitlyn, our venue coordinators. Our wedding day wouldn’t have felt as relaxed and smooth if it weren’t for their attention to details. I would definitely recommend and ask for those two!
Brett C
5.0
3/10/2024
We are so happy that we chose to have our wedding at ICONA Avalon. The venue’s beauty and convenience were perfect for our ceremony, cocktail hour, reception, and after-party. Our thanks goes out to Courtney, Kate, and Alyssa. The ICONA wedding planning team met all our needs and ensured that our wedding day was special. They consistently communicated with us, making the planning process way less stressful. On the day of the wedding, Courtney and Kate made sure everything went smoothly as they perfectly coordinated with our wedding planner, Krista.
Nicole W
5.0
11/24/2023
I truly cannot imagine having had our wedding anywhere else but ICONA Avalon! I (Nicole) grew up going to Avalon every summer with my family, and Rob and I are both such beach people. We knew we wanted to get married on the beach since before we even got engaged. Icona was the first venue we looked at, and we ultimately chose it for a few reasons: 1. because of how beautiful it is, and 2. because of the ease of having everything in one place- from getting ready in the beautiful ocean front room, to our ceremony on the beach, to our reception being just a few steps away on the veranda (plus them being able to accommodate our small "micro" wedding wishes), our after party at the beach bar, and rooms available for our guests. We wanted our day to feel fun, beautiful, and easy, and it was exactly that! (My uncle even commented about how relaxed he felt throughout the day and said "I feel like I'm on vacation!")
Alyssa (your first point of contact) was incredibly helpful, professional, and welcoming from the first conversation through the wedding day, and both Sarah and then Courtney helped us each step of the way to make our wedding come to life in exactly the way we envisioned. I truly cannot say enough amazing things about Courtney - I don't know how she does it all! She dealt with my million emails, questions, and requests, kept impeccable track of every detail, and then set up and broke down all of the signs and decor pieces we brought on the day of. There was a slight miscommunication with something regarding the after party, but Courtney was right there to help sort things out and make things right so that Rob and I didn't have to deal with it, and could just relax and enjoy the party. Julia, the banquet lead, was absolutely incredible, as well!! From the tasting, to making sure we ate on our wedding day, to helping us keep our dinner timeline on track, she was there for us every step of the way! Even Nici, the bridal room attendant for the morning of the wedding was amazing at checking in to make sure we had everything we needed. I could go on and on about this amazing crew and venue, but ultimately if you're looking for a beautiful beach wedding and a wonderful team to help you bring your vision to life, Icona Avalon is the place!
Thank you Alyssa, Courtney, Kaitlyn, Julia, and Nici for being so wonderful and making our day so incredibly special! You are friends and family for life, and we can't wait to see you on our first anniversary!
Samantha M
5.0
11/10/2023
It could not have been a more perfect day. Everyone at ICONA was incredibly helpful and supportive. A few of our guests are recently engaged and are adding ICONA in Avalon to their potential venue spots.
Rebekah G
5.0
10/23/2023
Our family now refers to Alyssa Jones, director of wedding sales, as our angel from ICONA Avalon. With less than short notice, Alyssa led us in organizing a ceremony and space that looked as though it had taken a year of planning. Alyssa, and other ICONA Avalon staff members, exemplified care and service that made us feel like we were the only couple getting married on a weekend full of weddings. We will never forget our experience with Alyssa and the ICONA Avalon on the best day of our lives. Many, many thanks!
Carolyn N
5.0
9/30/2023
Can’t say enough about the excellent communication with our event coordinator’s Courtney and Kate .
Maura L
5.0
9/25/2023
We had the best wedding at ICONA Avalon. The staff was friendly, easy to work with and so accommodating to every last minute change and small detail. The hotel is beautiful, right on the beach and they have so many different options to set up your wedding! We did an after party outside in the firepit/sandbar area and it was the best time! We can't wait to celebrate our one year anniversary back at ICONA!
Bryan B
5.0
9/19/2023
We booked with Icona about 13 months prior to our wedding day. We worked with Alyssa for several months on general planning info and about 6 months out Courtney was hired and she helped with all the fine details of the big day. Both were extremely helpful throughout the process.
As we approached about 3 months out from wedding day, they were even more involved with making sure all the decor, menus, seating, etc was taken care and to answer the inevitable 100 questions that will come up along the way.
The day of was flawless (September is the best time in our opinion!). Weather was perfect, everything was decorated and setup in advance. We truly had no hiccups at all throughout the night.
The service staff was awesome as well. My wife and I had a personal server who we had met personally on the night of our menu tasting and got her whole unique backstory on so it was nice to see a familiar face! She personally served us and anything we needed for ourselves or a guest was done immediately. My best man to his fault, accidentally ordered the wrong thing and within 2 seconds he had both entrees in front of him to make sure he got what he wanted. Overall, very accommodating and the night we were anxiously waiting for went perfectly.
Also worth noting, this is one of the most cost effective venues from Sea Isle City down to Cape May which was also shocking to us given the Luxurious stature that Icona brings.
Paul W
5.0
7/17/2023
The staff was very attentive to our needs and concerns and went beyond to make sure everything went perfect
Brie G
5.0
7/14/2023
As a wedding coordinator, it was great to work with ICONA to make sure my client's day ran just as expected! Courtney and Alyssa were available to help with any of the behind the scene details we needed to get done through out the entire day, were easy to communicate with and truly cared about making my client's wedding day perfect!
Laura B
5.0
6/20/2023
Beautiful venue , beachfront location , good food and the best wedding coordinators you could ask for.
Kim L
5.0
5/04/2023
Our wedding was just last Friday. We drove 3 hours for a beach wedding, but the weather had other plans. Alyssa and her team made the transition flawless! I couldn't have planned this any better without her skill and expertise! Our guests continue to rave about the beauty of the venue, the staff, and every single guest said it was the BEST wedding they have ever been to! So much fun, food was fantastic! Staff was professional and courteous. Everyone left there with such a glorious experience! If you want a beach wedding then ICONA Avalon is it!! Don't worry about weather-the backup is just as stunning!! 5 stars all around!!!
Alexandra M
5.0
5/01/2023
We recently got married on 4/23 & saying our day was PERFECT is a complete understatement. It truly could not have been more magical & we were so sad to leave the next day knowing it was already over. For any brides looking for a beachy but elegant wedding venue, Icona Avalon is 100% for you! We first spoke to the coordinator Alyssa via zoom back in April of 2022. My husband (yay!!) and I quickly fell in love with her warm heart & bubbly personality and knew we wanted to work with her. We planned our wedding all the way from New Hampshire & Alyssa made the whole process as easy & stress free as possible. We actually didn’t meet her until December of 22 at our tasting but we felt like we’ve known her for years! She truly took care of us, answered all emails right away, checked in on us both the day of our wedding & most importantly made our day go smoothly. Literally everything went perfectly all because of her. We are so grateful for not only Alyssa but the rest of the team at Icona. Guests raved about the food, the beautiful Seaglass ballroom & and the ocean front ceremony. Such a romantic place to get married with all your loved ones surrounding you! We are so fortunate to have gotten married at our dream venue & to have gained so many new friendships with the team. We can’t wait to go back for our one year anniversary & hug everyone!
Erin O
5.0
4/27/2023
We had the most beautiful wedding at Icona! Everything was perfect from the beach ceremony set up, the food, cocktail hour and reception. The team there was incredible and so attentive and friendly. Alyssa was a huge help leading up to the wedding and also on the day of, as well as Julia who made sure we were both taken care of throughout the night. Everything went so smoothly and we had such a blast!
andrea h
5.0
11/07/2022
My son and his new wife were married here on November 5 2022. It was exactly how we thought it would be. Simply amazing. From the pre planning to the wedding day it was wonderful. The venue is impeccable, the rooms were beautiful and spotless. The wedding was everything they had dreamed of. However, none of this would have happened without Sarah and Alyssa. We cannot emphasize enough how these two professionals made their wedding day a success!! From start to finish Sarah organized the entire event. She was available for every question, every single phone call and every email. Alyssa provided guidance and support the entire day. They removed all the stress and made a smooth transition from the morning to the end of the evening. Yes, it is on the pricer side but well worth it.
If you are thinking of this venue. Book it, you wont regret it!!
Stephanie L
1.0
11/06/2022
Do not do your events with them unless you’re willing to shell out an absurd amount of money & still be disappointed. Since we didn’t have the wedding with them, they were difficult to work with and felt like such an afterthought the entire time. After the experience we had the night before, I’m so thankful we didn’t have the wedding there!
Jennifer K
5.0
11/05/2022
I couldn't be happier with how our big day turned out! From the prep to the day of to the attention to detail and day of focus on my husband and I we couldn't be happier. Working with Sarah and Alyssa was amazing. Sarah was wonderful to work with, easy to get a hold of and incredibly knowledgeable and so incredibly helpful- in addition to being super sweet! She took care of every detail along with the amazing ICONA staff - Yulia was with us the entire evening and made sure we ate, had drinks and everything we needed was there for us. I can't say enough about how awesome our most favorite bartenders Adrienne and Ryan were! Adrienne even helped us name our signature drink. Amanda was super in terms of helping with reservations and ensuring our guests got everything they needed while staying at the ICONA. I can't recommend this venue and team enough!
Michael V
5.0
10/17/2022
We were married on the beach at ICONA Avalon and it was amazing. Our wedding coordinator Carly Peel did a fantastic job throughout the entire process from planning to execution. She was super friendly and easy to work with and really knew her stuff, making everything as smooth as possible, and always responded quickly to our questions. She really took a lot of the stress out of everything, and she particularly did a great job on decorating our cocktail and reception area! The wedding went off without hitch and we couldn't have asked for a better day. If you're looking for a beach wedding on the Jersey shore, we would definitely recommend ICONA Avalon and Carly!
Lisa S
5.0
10/06/2022
Our wedding was the best day of my life. It was so beyond gorgeous and the staff did such an amazing job. We had so many specific details and they were so accommodating helpful and enjoyable to work with. Carly, Sarah and Alyssa made my day!!
Ed C
5.0
9/15/2022
Had our daughter's wedding at the Icona. Looked at multiple "down the shore" venues for the event and so happy we selected the Icona Avalon. Everything from the helpful staff to the facilities and food and bar services were superb! So great to have room accommodations right at the reception hall. Had so many comments from our guest that the venue was spectacular right up to the after party at the beach bar! Thank you Icona.
kerri s
5.0
7/30/2022
We picked ICONA because we were doing a destination wedding. The staff and venue were an amazing choice. Since we were not able to be on site during the wedding planning the event coordinators did an outstanding job in helping us find the vendors we needed who were as magnificent as the ICONA staff.. Everyone was super helpful and so easy to work with. The attention to detail was top notch!! We had the best time as did our guests. I wouldn’t have changed a thing. ABSOLUTELY PERFECT!!!
Meghan W
5.0
7/17/2022
I'm not really sure where to begin with this review because there's so much to say. I'll start with the venue.
The venue literally speaks for itself. It's stunning. Our wedding guests were completely in awe of every space we used throughout our day. From the beach, to the ballroom, to the veranda, the brew pub, and everything else in between- breathtaking. I can't imagine spending the most special day of my life anywhere else.
The staff were so accommodating and welcoming. There was always someone near by whenever we needed anything at all. They were extremely attentive and helpful. A special little shoutout to Julia, she's incredible!!
Last but certainly not least, Alyssa and Sarah, our wedding coordinators. I don't even have the words to explain my gratitude for them. They were with me from the very start to the very end, constantly checking in and helping wherever they can. They went above and beyond to make sure our day was absolutely perfect. When you plan a wedding, it can be pretty stressful. These two helped keep the stress two a minimum throughout the whole process. I truly don't know how I would've done it without them!
If you're considering ICONA Avalon for your wedding day, it's a no brainer. I'd give more stars if I could 😊
Jamie W
5.0
7/12/2022
Alyssa and her events team at ICONA did a fabulous job hosting our wedding reception! They were detailed oriented and made our wedding day seamless! Thank you again Icona for all of your hard work in making our day absolutely perfect❤️
Sean R
5.0
7/04/2022
We recently got married at ICONA and it truly was a dream come true day, thanks in no small part to the efforts of Alyssa, Sarah, and the rest of the ICONA team!
Alyssa was incredibly helpful and patient with us leading up to our big day. She was attentive and responsive to our questions, which was very comforting as we were planning the wedding. There was also a transition in staff, with Sarah joining the ICONA team just a couple of months before our wedding. She was also great!
We'd also like to shout out Amanda, who handled reservations for our many out of town guests, some of whom were coming from out of the country. Our guests loved their weekend spent at this oceanfront resort.
If you are looking for an ocean front wedding, ICONA is a phenomenal option! We are so happy that we got married at ICONA!
A M
5.0
6/21/2022
ICONA Avalon was an absolute pleasure to work with as our wedding venue! They were super detail-oriented and accommodating for our various needs (especially guests with dietary restrictions). They are true professionals and know how to manage the wedding planning process from start to finish. The venue is absolutely stunning and elegant-looking and the food was delicious! If you are looking for a classy, beach wedding, ICONA Avalon is your spot!
Lisa S
5.0
6/05/2022
Great venue, so accommodating. Loved having every aspect of the wedding in one place.
Clean, friendly, and an awesome time had by all
Kkm B
5.0
6/02/2022
I cannot say enough about this lovely resort, and the wedding coordinators Alyssa and Sarah. They have gone beyond my expectations. From beginning to end of my daughter‘s wedding the only word that comes to mind is perfect. The service, food, and staff were impeccable. I would highly recommend Icona for any event, especially a wedding!
Jessica D
2.0
5/31/2022
After Alyssa the event coordinator was unable to give us a tour we walked the venue ourselves and though we liked the venue, what sold us on booking our wedding was the response from Alyssa who spoke to us over the phone & seemed so engaged. Once we signed the contract & put a deposit, all communication from ICONA stopped as they did not have a wedding planner. Erin worked at ICONA as the wedding planner for a short period of time, and was excellent to deal with but quit one month before our wedding. A new wedding planner came in, Sarah, and her inexperience was palpable. The day of my wedding I saw her at 9am and then not again until 10pm when she was looking for a credit card for the after party.
We paid an extra $8K for cocktail hour as we added every station ICONA offered. There were not enough plates & guests began to hover at stations while eating over them. There was not a lot of food for the price we paid. The passed hors d'oeuvres were extremely light. The cocktail hour was a huge disappointment. I cannot imagine what it would have been like if we didn't add all the stations.
There was a male bartender that was incredibly rude. Multiple guests complained to me about him. The father of the groom asked him for a beer a few minutes before cocktail hour ended and the male bartender wouldnt give it to him. The guests all told me he was rude until you tipped him and then he was a little nicer. There was a 20% tip already paid in my contract to all the waitstaff.
We had a timeline with the venue that stated 8:30 cake cutting followed by a birthday we wanted to recognize. We cut the cake and then my husband had to search for an ICONA employee to ask where Sarah and the birthday cake was. The DJ could only stall for so long, so we decided to move on to an anniversary dance without the birthday cake. Only to have Sarah finally appear mid dance, interrupting the flow. I went over this multiple times via email & phone calls with both Sarah and Alyssa.
We had 11 cancellations the week of our wedding & were upgraded to the ocean view suite. I called the front desk at 7am to see if I could move our stuff into the room for the groomsmen to take photos there. I was told I could & given a key. There was still a couple in the room who did not check out until 12pm, when checkout is 10am. I was told they would clean the room first so it would be available for photos, but with the previous guests not leaving until 12, the groomsmen had to take pictures elsewhere. I was told our stuff would be moved by staff into the new room but they never did. The groomsmen moved our stuff for us during the reception.
I paid an extra fee for coffee to be served. It wasnt mentioned that it would be a self serve coffee station. The mother of the bride ended up serving guests coffee to each table.
We reserved 4 fire pits for the after party with the money from the cancellations. When we went out to the Sand Bar, 1 of the fire pits already had other hotel guests sitting at it. ICONA double booked the fire pit. A storm came an hour into our after party & in my contract, a rain location of the Avalon Brew Pub was to be provided. Sarah said she had no rain location for us so it ended when rain started.
The price we paid for our wedding was to be on an oceanfront venue, that is it. The service & experience leading up to the day was not what we expected with the price tag. My husband and I keep saying we should have gone with our gut & booked Windows on the Water.
Stephen B
5.0
5/10/2022
We got married at the Icona Avalon on April 29th and could not be happier with our choice to host our wedding with them. Working with Alyssa and team was a fantastic experience from start to finish. The team was so helpful navigating the complexities of re-scheduling with Covid. When it came time to plan for the big day they were by our side through it all, planning, food, room blocks, vendor issues.. you name it they helped us figure it out with ease. Every detail was covered and they are so thoughtful in their planning and approach.
Day of.. they truly provided a wonderful experience making us and our guests feel special. The rooms are clean and beautiful and the attention to detail and level of professionalism was truly 5-star. We could not be happier with our decision to get married at the Icona Avalon.
Angel S
5.0
4/22/2022
My April wedding at ICONA was amazing. I had my rehearsal dinner, welcome drinks, beach ceremony, cocktail hour, reception and wedding brunch all at ICONA and it was absolutely perfect. The food was excellent. My guests loved spending the weekend here and made a vacation out of it. We also got very lucky with a warm, sunny weekend in April.
Highlights were Alyssa, Erin and Yulia. Alyssa was super helpful and very responsive from the beginning. She navigated us through changing our date through COVID smoothly. Erin was the absolute best. She answered emails right away and paid attention to every detail. For example, asked her to refold napkins the night before the wedding and she had her team do it exactly how I wanted. Yulia was an amazing server and had food and drinks set aside for us during the reception.
I highly recommend having your wedding here!
Christine L
5.0
12/04/2021
Our November wedding at Icona was a DREAM! Alyssa met with us to tour the venue and was patient in answering all of our questions. She was always easy to get in touch with and helped me feel comfortable about booking. Erin was the wedding planner and I cannot get over her responsiveness. She responded to every email I sent promptly and thoroughly. She did a great job setting up our cocktail hour and reception as I imagined it. She was so easy to work with and really made the process as stress-free as possible. The food was incredible and the service was great! Everything looked beautiful and I cannot wait to get my pictures back!
The only negative part of our experience was with the reservations side of things. The reservations manager was difficult to track down and not as responsive in getting back to us. We had some trouble viewing who had booked through our room block, but the staff was accommodating and offered to cross check our guest list with their reservations. There was a mixup with our own personal booking and someone actually called up from the front desk on the day of our wedding to tell me that I had to check out (this is in the middle of me getting my hair and makeup done so my sister had to field the call!) It ended up being an error in their system and was pretty stressful at that time but the staff was apologetic afterward. Overall, I would still 100% recommend having a wedding at Icona. It will be beautiful and you will love it!
Austin W
5.0
11/28/2021
Amazing experience. The venue was beautiful but the staff was even better. They accommodated a variety of changes throughout the process and couldn't have been more accommodating. The service at the reception, dinners, hotel etc were amazing. Highly recommend as we couldn't have imagined a better wedding venue choice!
Kelsey O
5.0
11/13/2021
We had the BEST day ever. Originally a May 15, 2020 bride, we rescheduled no less than 4 times, and finally had the big celebration we always dreamed of on Oct 17th, and cannot be more happy with how it turned out. Alyssa and team worked with us endlessly to find new dates, and were extremely patient, kind and helpful. I think I cried when I toured the venue because it was so beautiful and exactly what I was looking for - a modern beachfront ballroom, simple white walls, an awesome clean bar, and wood floors etc it was just gorgeous. The space leaves plenty of room for an awesome dance floor, the food was absolutely amazing -- I don't typically expect that much from "wedding food" but they knock it out of the park, our guests were raving. Erin O'Brien was so on top of everything to help us with the day of set up and decor and it just all came together seamlessly. Amanda with hotel room blocks is also an MVP, she was soo lovely to work with - so a big shoutout. We LOVE the Icona Avalon and can't thank the team there enough for making our dream wedding come true - thank you for not giving up on us!!
Jessica G
5.0
11/08/2021
I don't even know where to begin... if you are thinking of booking your wedding at ICONA...stop thinking and just DO IT! This was the first venue my fiancé and I walked into and booked immediately. I assure you, pictures do not do it justice (even though they are flawless). Alyssa was super helpful with planning and very easy to get a hold of. We had to postpone two times and she guided us each time, despite how much she had going on with all of the other brides that had to postpone. Our wedding was an absolute dream come true. Once we made our final date change, Erin helped us coordinate the entire wedding and offered the best options when asked. The stressful weeks and days leading up to the wedding were far less thanks to Erins calming demeanor and professionalism. Our wedding was like a fairytale, a true dream wedding. Everyone was wonderful to work with, the food was out of this world, and our guests are still raving about how great of a weekend they had celebrating with us.
Seriously, just book it, you WONT be disappointed!
-A very happy wife.
Hugh H
5.0
10/26/2021
I would have my sons wedding at the Avalon, NJ ICONA all over again if I could …. next week maybe?!
Then again …. after that.
Absolutely spectacular, not only the ICONA Avalon, NJ venue, but even more so was the staff. Everyone from Amanda @ check-in, Alyssa with event planning, Erin-so personable, Julia-what a sweetheart, I could go on-and-on. EVERYONE was better than advertised.
It took eight days for my phone to stop receiving emails / TM’s / calls concerning my son and future daughter-in-law’s wedding. Everyone raved about the ICONA, the amenities, and mostly the special / personnel touches provided by the ICONA staff.
It really is true that a company is only as good as it’s people.
Overall the staff was a gem, very very special.
Nikki S
5.0
10/13/2021
Alyssa and Erin are who we worked with at Icona and they are so lovely and amazing. They helped us get all the details and everything inline for our big day. After you book with Icona they give you a big checklist which really helps guide you in the process. Our wedding was such a fantastic party, the food was amazing, you get to choose your beers and the liquor is great brands they have standard. The venue is absolutely amazing, views from the ceremony area on the beach, the reception hall and everything else. A big thing that needs to be noted is that Icona let us bring in a ton of our own decorations, and let us hang them all up in the reception area to let us add extra individualized touch, it meant a lot and was really amazing. The rooms were all so nice also all of our guests were complementing.
We do want to add that the staff took many extra steps to make sure that we got fed, and were well taken care of during our big day. Kathy was our server who made sure we were able to get food at cocktail hour, always could get a drink for us and sat us down for dinner. It really was a nice special touch that made our day even more special.
Nicolette K
5.0
10/08/2021
Just had my wedding ceremony here last weekend and everything was beautiful! Alyssa and Erin are wonderful and accommodated all of our needs. The hotel is gorgeous and very clean! We will be back in 1 year!
Nicole C
5.0
10/03/2021
I can’t thank Icona and their staff enough for helping us for our wedding ceremony. We originally had planned to do our own beach ceremony until the weather wasn’t cooperating with us. I reached out to Alyssa & Carly at Icona just a few days before our ceremony and they made all of my wedding dreams come true. They were a pleasure to work with and met all of our needs on a very last minute schedule. Can’t recommend this venue enough. All of staff was very friendly and accommodating . The hotel is beautiful and clean.
Nicole M
5.0
9/27/2021
We had first booked our wedding back in 2018 for 2020. Alyssa and everyone at the ICONA were extremely accommodating with having to change our date due to the pandemic. Our wedding was everything we could have imagined and more. All of the details were ironed out seamlessly beforehand by Alyssa & Erin so the day was completely stress free. The list of preferred vendors was spot on and the food was delicious. Many of my guests commented it was the best wedding they had been to. If you are considering the ICONA as your wedding destination, look no further!
Lauren H
5.0
9/14/2021
We cannot say enough about how amazing our wedding day at ICONA, Avalon was! After two postponements my husband and I were finally able to have our perfect day on August 7th! Alyssa was there every step of the way with planning and re planning of our big day over the years! Alyssa and Erin were both so amazing and supportive the entire time and ensured that the day ran smoothly! The entire staff was so thoughtful, well organized and attentive! The food was amazing and drinks were made perfect without any wait time for guests! We cannot thank them enough for the most amazing day and making our dreams into reality! The entire day was a real-life fairytale! We highly recommend their expertise and wedding day magic!
Deb B
5.0
9/01/2021
Truly a dream come true! Alyssa, Erin, the serving staff/bartender, even the hotel staff went above and beyond to provide the best experience not only for my husband and I, but for our guests as well. They make accommodation an artform.
When we first saw the Icona Avalon we were blown away by its beauty and overall vibe. We could envision our friends and family living it up, enjoying all that it had to offer. I had no idea just how much that vision would become my reality.
Since Covid reared its ugly head a very short time after we booked and had our tasting, it put a lot of things in perspective. We kept our original date to get married and we pushed our reception back a year. The event team worked with us and helped us keep hope alive. Through their actions, they kept us assured from the start that everything would be ok. It was all worth it in the end.
We had our reception with about 60 people on the Veranda. Erin and her team did a great job with our set up. She had a good balance of making her presence known without being overbearing. People raved about the food and the service. One guest told me the bartender remembered what he was having and had his drink ready to go when she saw him walk up to the bar. Another said how good they were about dietary needs. As someone who has my own food allergy, I appreciate how closely they worked with the chef to ensure everyone would eat something good and wouldn't have to settle. Our attendant Yulia was so sweet and even brought over a bucket of ice to put into napkins for us to cool off. It's that attention to detail we are so grateful for. It's why they deserve every one of these 5 stars.
We reserved a fire pit at the Sandbar Bar and Lounge for the after party. Luckily, and to our disbelief, Hurricane Henri decided to spare Avalon and the weather turned out amazingly nice as the day progressed. We certainly took full advantage of the Sandbar's "Reggae Sundays." The band was great, and we were dancing with our toes in the sand. So much fun!
Our rooms and hotel accommodations were fantastic, too. We are so happy we booked an extra night to celebrate our anniversary the next day. It was great to lounge by the pool and unwind in bliss.
Overall, we had a full destination wedding experience about an hour away from our home. We highly recommend Icona Avalon for any event, but especially for your wedding. We cannot thank them enough!
J K
5.0
8/21/2021
The entire staff at Icona was tremendous!
Starting with Alyssa and Erin, to Tammy and Amanda, every aspect was covered above and beyond!
Rachael R
5.0
8/18/2021
Choosing the ICONA Avalon for our wedding was one of the best choices we could have made. The venue was gorgeous and the service was phenomenal. We had originally booked the ICONA for our July 2020 wedding but had to postpone until July 2021. Alyssa was super helpful during the entire process from initial booking, to rescheduling, to the day of. Her and the coordinator, Erin, were very responsive in answering any questions we had and made it super easy to customize our day. I loved having Erin the day of the wedding to ensure everything ran smoothly. We got married on July 4th and she even ensured that no one got in the way of the ceremony which was on the public beach in front of the hotel. They even had a dedicated server for us during the cocktail hour and reception that ensured our drinks and plates were never empty. We had our rehearsal dinner the night before at the beach bar which everyone enjoyed. It made it super easy to talk to everyone before the big day. Overall, it was the perfect wedding!
Coleen A
5.0
8/02/2021
ICONA ,and all of its staff were nothing short of Perfection! They were so accommodating and reassuring during the pandemic. Our daughters wedding date was moved 3 times and in the end it was beyond our expectations! The venue was incredible and extremely attentive to everyones needs . Alyssa was incredible to work with and made this long process a dream come true . We would highly recommend ICONA , they went above and beyond and made the wedding of our daughters dream ! Thank you , we are very grateful!
Megan R
5.0
7/27/2021
Beautiful venue and amazing food! The staff was so friendly and easy to work with and everyone made sure every part of our day went smoothly. We would definitely recommend ICONA to family, friends, or anyone looking for a beautiful venue for getting married on the beach. Our day was perfect and I didn’t want it to end!
Stefanie C
5.0
7/27/2021
We got married in July 2021. I loved this venue for a summer wedding. My fiancé and I got married in the Veranda and had our reception in the ball room. It was PERFECT. No complaints. We had an event coordinator (Erin) who was with us throughout the entire process. She answered my calls and texts immediately and answered all my questions (and I had A LOT of questions). During the reception we had a server (I believe her name was Kathy) assigned directly to us. She was so attentive. Any time we put down our drink, she had a new one ready for us. She even had a little table tucked away and reserved for us and snuck us out for about 15 minutes during our cocktail hour so we could have a plate just for the two of us of all our cocktail hour food. The service at Icona was second to none. We had our rehearsal dinner at the beach bar outside. Highly recommend. And the pool was the perfect area of relaxation I needed that weekend! Great location, friendly courteous staff, great service, perfect wedding. Could not have asked for more.
Ariel A
5.0
7/17/2021
Our wedding was everything we had ever hoped it would be. After having to postpone from 2020 to 2021 due to COVID, the team at Icona Avalon was nothing but helpful in navigating that postponement and then making our special day more perfect than we even dreamed possible. The venue is picturesque, food was delicious, and hotel rooms spacious and comfortable. Book your wedding or other event, or even just a weekend away, here! We can't wait to visit for our anniversaries!
Briana S
3.0
7/12/2021
This venue was beautiful, that’s what sold us. We worked with Alyssa for about 2 and half years leading up to our wedding date. They were accommodating by letting us bring our own desserts and let us get creative with almost everything we planned. The wedding coordinator quit about 6 months out from our wedding date so not much coordinating was happening other then collecting our money. They hired a wedding coordinator (Erin) about 3 week out from our wedding date and she was not very helpful. The hotel block coordinator didn’t respond to several emails which turned into more of a headache.
Kathy was our server for the night of our wedding and she was absolutely amazing !!!! She made sure we enjoyed the food and kept our hands filled with drinks. She should have been the wedding coordinator. It seemed like she was the only one there ready to work.
All in all, it was not a smooth process, I didn’t feel supported at all by the wedding team or the hotel accommodations.
I should also mention that they “threw out” all of our homemade Italian cookie at the end of the night. Without checking in with the bride, groom, MOB, or MOG.
Louise R
5.0
7/04/2021
The ICONA Avalon team was - in a word - AMAZING! From our first meeting through all the preparations to the fantastic wedding day, the team provided unwavering support and invaluable advice. Alyssa Jones was a tireless coordinator, supervising all aspects of what became the most perfect wedding. Erin O'Brien handled every one of our endless requests with patience and success. Randel Davis and Amanda moved mountains to coordinate guest rooms and amenities. Every one of our guests commented that the food was delicious; the setting and the venue were beautiful; the staff was attentive and friendly -- in fact, that the entire event was flawless! We heard time and again that ours was the best wedding ever! As the mother of the groom, I appreciated the team's constant anticipation of anything and everything and the overall elimination of stress that allowed us simply to enjoy the moment! I could not be happier for the whole experience!!
ellen a
5.0
6/30/2021
Beautiful beach resort. Has everything you need or want. The staff was amazing with every detail. They work so hard in this crazy unprecedented double wedding season.
Sarah O
5.0
6/09/2021
This was the perfect location for our wedding. The food at Icona was amazing and all our guests kept complimenting it. All the staff at Icona and Alyssa and Tammy were very friendly and helpful. We are so glad we chose this venue for our perfect day.
Kaitlin G
4.0
5/26/2021
After having to change locations and dates due to COVID, Alyssa, Erin and the team at ICONA were nothing but accommodating. They were very easy to work with and very diligent to every detail we wanted on our special day. The staff at ICONA during our cocktail hour and reception were so attentive, asking us and our parents if there was anything we needed. Everyone at our wedding had a great time and told us how beautiful of a venue it was. We are so appreciative of the team at ICONA and would definitely recommend anyone to choose ICONA as a wedding venue.
JACLYN H
5.0
5/25/2021
Icona is an absolutely beautiful venue if you are looking to have a wedding down the shore! Planning a wedding during covid wasn't always easy but Alyssa was very helpful and understanding throughout the entire process. I have received so many compliments from guests on what an amazing time they had at the wedding and while staying at Icona. I highly recommend!
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ICONA Resorts Avalon
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